“Mad Unicorn” is a series based on Thailand’s first unicorn startup. For those unfamiliar, “unicorn” companies are startups valued at over a billion dollars. This series clearly aims to tell us how this company was created by following the life of its founder and the difficulties he faced in building it, starting from his work in a sand mine seven years ago.
“Mad Unicorn” is a series about the ambition of an entrepreneurial young man who turned a small express delivery company into an empire, a Thai billion-dollar “unicorn.”
Told with rhythm, agility, and a strong narrative sense, “Mad Unicorn” skillfully recounts this story of ambition, transforming it into a mix of a thriller and a business series with comedic touches.
Enjoy it.

The Cast
Natara Nopparatayapon, as Santi, is tasked with anchoring the series. His award-winning performance in “One for the Road” demonstrated considerable dramatic range, and his experience as a successful model undoubtedly contributes to a compelling screen presence. The initial episodes will reveal if he can fully embody the complexities of a man caught between ambition and potential “madness.”
Ramida Jiranorraphat, known for her strong performances in youth dramas like “The Gifted” and “Home School,” takes on the role of Xiao Yu. Her character’s name and Jiranorraphat’s own Thai-Taiwanese heritage subtly hint at the possibility of narrative threads extending beyond Thailand’s borders. She could serve as a stabilizing influence for Santi or become entangled in the growing chaos alongside him.
Pachara Chirathivat, who recently impressed in “The Believers” – a series that boldly tackled controversial themes of finance and faith – finds “Mad Unicorn” to be a vehicle aligned with his expressed interest in exploring darker, more complex roles, particularly within black comedies and thrillers. His involvement raises expectations for a character who could be a formidable rival, a morally ambiguous mentor, or a key player in the unfolding intrigue.
Veteran Thaneth Warakulnukroh, praised for his work in films like “Bad Genius” and the critically acclaimed “Pop Aye,” brings a weighty presence. He is well-suited to portray a powerful figure, whether a menacing antagonist representing the old guard, a sagacious guide, or perhaps a tragic character caught in the whirlwind of Santi’s ambitions.
The choice of Thassapak Hsu is a particularly strategic move, given his immense popularity from the Chinese drama sensation “My Girlfriend Is An Alien.” His experience in both Thai and Chinese productions, along with his bilingual background, makes him an asset to Netflix’s pan-Asian strategy. He might embody an international investor, a sophisticated competitor, or an ally whose motives remain intriguingly opaque.
Perhaps the most unconventional and exciting piece of casting is Palang Rocksilp, an opera singer with acting experience in Chinese film and television.
Where to watch “Mad Unicorn”